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Lloyd Letter to the Editor

Recently the Willamette Week published a not so flattering article about the Lloyd Center Mall and our community in general. We responded with this letter to the editor below. In 2020, we look forward to working with our community stakeholders to communicate the story of positive transformation that is underway in our neighborhood. 

Dear Mr. Zusman,

We are writing in regards to the article "Will Lloyd Center Last another Christmas?" written by Nigel Jaquiss and published on December 4, 2019.

It is deeply upsetting to us that the Willamette Week would publish an article that is clearly one-sided and so negative towards the Lloyd Center and the Lloyd Community as a whole. The Lloyd Center contains over 100 businesses. Most of these local small business owners depend heavily on the holiday shopping season to make ends meet and provide for their families. This article only serves to negatively impact their livelihoods during this critical time of year by dissuading customers from visiting their shops.

This article is an insult to the efforts of the many local community stakeholders and organizations that work daily to improve the safety and livability of our neighborhood. Some of the many community initiatives that the Lloyd Community is a part of includes: 

  • Hosting Right 2 Dream Too, which is a model on how to support our citizens who suffer from houselessness. Lloyd was awarded a Portland Spirit Award for this partnership in 2018. 

  • Sponsoring a Rest Stop for First Responders which fosters police-community support.

  • Regular neighborhood cleanups in partnership with SOLVE, Go Lloyd, Lloyd EcoDistrict, and residents.Revitalization of Peace Memorial Park.

  • The Holladay Park Partnership which has contributed to reducing crime in the area as reported in this September 2019 article in the Portland Observer and in this October 2019 KGW8 article.

We welcome the opportunity to tell the bigger story of the positive transformation that is underway in our community.


Lloyd Community Association

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